How much is a pie? What does a cup of tea cost? How much is the club Programme now? Questions some of my mates couldn’t answer for you if you’re talking about at St. James’ Park. Partly because they’re all of an age where they have to watch their cholesterol levels and so pies are a definite “no” on match days, cups of tea are rarely on the agenda when they’re out with their mates and nobody wants to pay to read the club propaganda. The other reason is because they reckon it’s just putting more money into Mike Ashley’s pocket and they won’t do that. Ironic really because Ashley’s outsourced all the catering at St. James’ Park so he’s already had his money up front whether they buy anything or not.
Anyway, the BBC’s Price of Football Study is out this week analysing how much it’s costing us to go to the match. It’s found that 80% of ticket prices have been frozen or reduced this season. It’s also provided tables of information about the comparative prices of pies and cups of tea at all grounds around the country. Have a look at it – just click here.
Is this good news then, showing that the greedy bastards in charge of our game are actually giving something back? Perhaps it would be if you ignored the fact that when the current TV contract was negotiated it gave every club in the Premier League enough OF AN INCREASE from the previous contract to allow every fan to be allowed into every game for free and they would still have more money than before! The indications are that the next bidding war for TV coverage will outstrip the current £8.3 billion global deal.Read More »